Browsing Management & Marketing by Author "Abdel-Rahman, Enas Hasan Ali"
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The impact of grocery retail superstores location on the customer’s perceived quality of servicescape in Jordan
Migdadi, Yazan Khalid Abed Allah; Abdel-Rahman, Enas Hasan Ali ( Taylor & Francis , 2020 , Article)The aim of this study was to examine the impact of customers’ perceived location quality of retail stores on the perceived quality of the servicescape. Therefore, this study examined to what extent the customers shopping ...