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Frugal innovation and sustainable business models
(
Elsevier
, 2021 , Article)
This study aims to explore how frugal innovations (FIs) emerge at the grassroots level of developing countries and employ novel business models to contribute to sustainable development. It explores various business model ...
Frugal innovation: Unveiling the uncomfortable reality
(
Elsevier
, 2021 , Article)
Frugal innovation (FI) has been getting growing attention from scholars, practitioners, and policymakers for its promise to serve low-income customers with affordable solutions. As a recently emerged concept, it has been ...
Frugal innovation in the midst of societal and operational pressures
(
Elsevier Ltd
, 2022 , Article)
To respond to both global sustainability challenges and grassroots level needs in emerging markets with innovative solutions, firms need the capacity to operate under societal and operational pressures and skills to blend ...
Frugal entrepreneurship: A way to seize business opportunities for low-income customers
(
Springer Nature
, 2023 , Article)
Frugal innovation (FI) is a recently emerged phenomenon that is increasingly gaining importance to serve a set of customers in developing countries. Frugal entrepreneurship (FE) based on frugal innovations is emerging from ...