تصفح College of Business and Economics حسب الموضوع "Hybrid"
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ROADMAP FOR DIGITAL BUSINESS MODEL TRANSFORMATION: THE CASE OF AL-JAZEERA FINANCE (AJF)
(2023 , Professional Masters Project)This study aims to craft a comprehensive roadmap for transforming a physical business model into a digital business model for SMEs of financial services, enabling an effective and efficient transformation. The COVID-19 ...