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The role of healthcare professionals in establishing unhealthy pharmaceutical promotion activities in Yemen
(2013 , Article)
Background: Recently, the relationship between healthcare professionals and pharmaceutical companies has been given considerable attention worldwide and has been criticised with the companies being blamed for corrupting ...
Physicians' perceptions of medical representative visits in Yemen: A qualitative study
(2013 , Article)
Background: The pharmaceutical industry invests heavily in promotion, and it uses a variety of promotional strategies to influence physicians' prescribing decisions. Within this context, medical representatives (MRs) are ...