تصفح Faculty Contributions حسب الموضوع "Authenticity"
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How do restaurant atmospherics influence restaurant authenticity? An integrative framework and empirical evidence
( Elsevier Ltd , 2021 , Article)The study proposes an integrative conceptualization to capture the theoretical notion of perceived restaurant authenticity (PRA). It conceptualizes PRA as a multidimensional construct consisting of four dimensions. ...