تصفح Center for Entrepreneurship and Organizational Excellence حسب الموضوع "Big data analytics"
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Recovering the divide: A review of the big data analytics—strategy relationship
( Elsevier , 2023 , Article)Research on big data analytics has been burgeoning in recent decades, yet its relationship with strategy continues to be overlooked. This paper reviews how big data analytics and strategy are portrayed across 228 articles, ...