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AuthorHossain, Mokter
AuthorSarkar, Soumodip
Available date2023-01-29T09:47:16Z
Publication Date2021-06-29
Publication NameIEEE Transactions on Engineering Management
Identifierhttp://dx.doi.org/10.1109/TEM.2021.3088589
CitationHossain, M., & Sarkar, S. (2021). Frugal entrepreneurship: profiting with inclusive growth. IEEE Transactions on Engineering Management, 70(11), 3812-3825.
ISSN0018-9391
URIhttps://www.scopus.com/inward/record.uri?partnerID=HzOxMe3b&scp=85110879012&origin=inward
URIhttp://hdl.handle.net/10576/39151
AbstractFrugal entrepreneurship (FE) is increasingly considered an important change-maker in emerging markets, serving the unmet market needs of the poor. However, we lack an understanding of who the protagonists of the FE are, their constraints, drivers, and outcomes. Using an inductive research approach with multiple cases, we build a framework that explains constraints, drivers, and outcomes of the FE. We identify three types of constraints—resource, institutional, and scale-up constraints. FEs’ creation process involves an innovative approach and institutional support as drivers. Unlike conventional firms, the study points out the duality of outcomes of FEs—business growth and inclusive growth. Despite many constraints, FEs demonstrate proven success in providing affordable products for low-income customers and show a way of profiting with inclusive growth. Our article makes several contributions along with both theoretical and practical implications.
SponsorFundacto para Ciencia e Tecnologia (Grant Number: UID/GES/00097) Open Access funding was provided by the Qatar National Library 10.13039/100019779
Languageen
PublisherIEEE
SubjectData collection
Entrepreneurship
Frugal entrepreneurship (FE)
frugal innovation (FI)
inclusive growth
institutional voids
Interviews
Iron
resource constraints
Standards
Sustainable development
Technological innovation
TitleFrugal Entrepreneurship: Profiting With Inclusive Growth
TypeArticle
Pagination3812 - 3825
Issue Number11
Volume Number70
ESSN1558-0040
dc.accessType Full Text


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