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AuthorAl-Sharafi, Mohammed A.
AuthorArshah, Ruzaini Abdullah
AuthorHerzallah, Fadi A.T.
AuthorAbu-Shanab, Emad A.
Available date2024-01-24T08:01:14Z
Publication Date2018-06
Publication NameInternational Journal of Industrial Management (IJIM)
CitationAl-Sharafi A, M., Arshah, R. A., Herzallah AT, F., & Abu-Shanab, E. A. (2018). The impact of customer trust and perception of security and privacy on the acceptance of online banking services: Structural equation modeling approach.
ISSN2289-9286
URIhttp://hdl.handle.net/10576/51156
AbstractThe present study aimed to investigate the impact of security and privacy perceptions on bank customers’ trust to accept and adopt online banking services. Specifically, the investigation in the study focused on the factors affecting customers’ trust to accept and use online banking services. In order to achieve this, a survey was administered to a number of 198 participants from Jordan for collecting the data. A Structural Equation Modeling (SEM) approach was utilized for analyzing the respondents’ responses to the survey. The results showed that trust positively affected customers’ behavioral intention to adopt online banking services. Moreover, the customers’ perception, including their perceived usefulness, security and privacy had a significant impact on their trust. However, users’ perceived ease of use failed to predict the customers’ intention to use online banking services. Based on these results, a research model that accurately reflects the factors affecting customers’ trust to accept and use online banking services was developed.
Languageen
PublisherInternational Journal of Industrial Management (IJIM)
SubjectOnline Banking Services
Perceived Ease of Use
Perceived Usefulness
Structural Equation Modeling
TitleThe impact of customer trust and perception of security and privacy on the acceptance of online banking services: Structural equation modeling approach
TypeArticle
Pagination1-14
Volume Number4
ESSN2590-3594
dc.accessType Full Text


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