Browsing by Publisher "Haas School of Business University of California, Berkeley"

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    • Why Does BYD Struggle to Penetrate Western Markets? 

      Hossain, Mokter ( Haas School of Business University of California, Berkeley , 2024 , Other)
      Although BYD has seen success in its domestic market, this Chinese electric vehicle manufacturer faces considerable challenges in establishing a presence in Western automotive markets, despite possessing several competitive ...