تصفح 2006 - Volume 12 - Issue 2 حسب المؤلف "Khareaim, Hamza Salim Lutfi"
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Jordanian Consumers' Complaint Behavior
Khareaim, Hamza Salim Lutfi ( Qatar University , 2006 , Article)The objective of this paper is to examine consumer complaint behavior (CCB) post-purchase dissatisfaction, which is a critical factor for business firms pursuing consumers' retention. Marketers should encourage consumer ...