تصفح Management & Marketing حسب العنوان
السجلات المعروضة 302 -- 321 من 700
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Fuzzy goal programming model for classification problems
( Springer New York LLC , 2017 , Article)The aim of this paper is to propose a new approach, based on fuzzy goal programming, for classification problems where the cut-off value c corresponding to the discriminant axe is considered as imprecise. The fuzziness was ... -
Gender and privacy in Arab Gulf states: implications for consumption and marketing
( Edward Elgar Publishing Ltd. , 2011 , Book chapter)N/A -
Gender differences in entrepreneurial self-efficacy: An educational perspective
( Elsevier , 2021 , Article)Entrepreneurial education is believed to be positively correlated with entrepreneurship intentions. Previous studies measured entrepreneurial self-efficacy in order to investigate observed gender differences in entrepreneurial ... -
Gender, education, and career in the Arab world: A literature review
( SAGE , 2021 , Article)The underrepresentation of females in certain fields has been studied extensively in many countries. Similar to other parts of the World, the number of females graduating each year from universities in the Arab World now ... -
Generational Differences in Brand Hate: An Abstract
( Springer Nature , 2022 , Book chapter)Consumer-brand relationships researchers are manifesting an increased interest in investigating the concept of brand hate (e.g., Fetscherin 2019; Kucuk 2019; Zarantonello 2016). In line with this research mainstream, this ... -
Goal programming for financial portfolio management: a state-of-the-art review
( Springer Nature , 2017 , Article)Over the last decades, the Goal Programming (GP) model has been applied to financial portfolio management and/or selection problem in decision-making contexts where several conflicting and incommensurable objectives are ... -
Green construction and environmental performance: an assessment framework
( Emerald Publishing , 2023 , Article)Purpose: Construction firms worldwide are increasingly taking pragmatic steps towards addressing environmental problems arising from their activities. Nonetheless, there is a paucity of studies focused on the nexus between ... -
Green Customer and Supplier Integration for Competitive Advantage: The Mediation Effect of Sustainable Product Innovation
( Multidisciplinary Digital Publishing Institute (MDPI) , 2022 , Article)The purpose of this study is two-fold: first is to examine the direct effect of green customer integration, green supplier integration, and new product flexibility on sustainable green product innovation (henceforth ... -
Green entrepreneurial orientation for enhancing SMEs financial and environmental performance: Synergetic moderation of green technology dynamism and knowledge transfer and integration
( Cogent OA , 2023 , Article)Currently SMEs in the developing countries like Pakistan are struggling for their survival, however, because of increasing consumer awareness, SMEs have to focus over the environmental concerns as well. For SMEs green ... -
Green innovation for sustainable development: leveraging green knowledge integration, blockchain technology and green supply chain integration
( Emerald Publishing , 2023 , Article)Purpose: Despite the importance of green supply chain integration (GSCI) in advancing green innovation (GI) is recognized, it remains unclear how firms can translate their GSCI efforts into GI. Therefore, this study aims ... -
Green marketing in supermarkets: Conventional and digitized marketing alternatives to reduce waste
( Elsevier , 2021 , Article)This article seeks to identify and analyze green marketing actions that can reduce food waste (FW) of short shelf life (SSL) products by retailers and to propose effective FW mitigation strategies. The article is based on ... -
Green Operational Strategy for Airlines: Content and Regional Analysis
( IGI Global , 2020 , Book chapter)This chapter identifies the content of airlines' operations strategy and reports the strategy patterns adopted by the airlines of each region. A detailed configuration of the airlines' green operational strategy is developed, ... -
Green transformational leadership and green creativity? The mediating role of green thinking and green organizational identity in SMEs
( national center for biotechnology information , 2022 , Article)For countries and organizations to achieve sustainable development, radical green creativity is required. Despite the fact that the influencing elements of green creativity have received a lot of attention, there is little ... -
Green Transformational Leadership, Green Entrepreneurial Orientation and Performance of SMEs: The Mediating Role of Green Product Innovation
( Elsevier , 2022 , Article)Green practices are becoming increasingly important throughout the world. The performance of SMEs is becoming a crucial issue because of increasing awareness of consumers about environmentally friendly products; therefore, ... -
Greening multinational enterprises in the oil, gas and petrochemicals: Environmental sustainability and the moderation role of environmental sensitivity
( Emerald Publishing , 2020 , Article)Purpose: Premised on the shortage of research on the role of organisational mindfulness in promoting environmental sustainability, this study evaluates the effects of organisational mindfulness and mindful organising on ... -
Grounded theory analysis of successful implementation of e-government projects: Exploring perceptions of e-government authorities
( IGI Global , 2018 , Article)This article explores the perceptions of senior managers about the successful implementations of e-government projects in their agencies, identifying what problems they have encountered and how they have addressed these ... -
Guests’ Happiness in Luxury Hotels in Jordan: The Role of Spirituality and Religiosity in an Islamic Context
( Taylor & Francis , 2021 , Article)This study uses Stephenson’s model of Islamic-spiritual hotels to examine how spiritual practices and Islamic Shari’a compliant approach (i.e., religious obligations) inside luxury hotels may increase guests’ subjective ... -
Gulf Arab E-Business Environment: Localization Strategy Insights
( Wiley Subscription Services, Inc. , 2015 , Article)The Gulf Arab region, particularly Qatar and the United Arab Emirates (UAE), took significant steps toward adopting e-business and is poised to become a significant online marketplace. The region has a number of vital ... -
The harder firms practice strategic management, the better they are
( John Wiley & Sons, Ltd. , 2020 , Article)The integrated practice of strategic management, that is the use of the three components of the strategic management process (formulation, implementation, and evaluation) does matter. Firms should plan intensively and pay ... -
Has Covid-19 accelerated opportunities for digital entrepreneurship? An Indian perspective
( Elsevier , 2021 , Article)Covid-19 has challenged many businesses to orient themselves towards digital solutions for their survival. Due to the rising digital wave during Covid-19, there has been a plethora of opportunities for aspiring entrepreneurs ...