Browsing Management & Marketing by Title
Now showing items 208-227 of 719
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E-government to m-government: A study in a developing economy
( Inderscience Enterprises Ltd. , 2016 , Article)This research intends to address variables that would facilitate the migration to m-government model in a developing economy experiencing a very high growth and adoption of mobile communication technology. By conducting ... -
E-retailer cognitive and emotional relationship quality: their experiential antecedents and differential impact on brand evangelism
( Emerald , 2021 , Article)Purpose: Limited knowledge exists on the difference in the antecedents and outcomes of relationship quality's cognitive and emotional aspects for e-retailers. This research tests how utilitarian and hedonic shopping values ... -
EC-B2B Systems Boosts the Enterprise Performance
( The Medwell Online , 2014 , Article)The growth of EC-B2B System adoption and capability has become a requirement for effectively servicing the businesses of many large and Small-to-Medium Enterprises (SMEs) around the world. In this current research, perceptions ... -
Editorial: Between antiquity and modernity in sustainability management research: reflections from MSAR board members
( Emerald Publishing Limited , 2022 , Article)Despite the seemingly diverse Arab countries, there are elements of commonality and homogeneity in culture and tradition and, hence, using deductive reasoning, we can objectively claim that there is what we can call an ... -
Education and employment reforms toward developing human capital: the case of Qatar
( Emerald Publishing Limited , 2023 , Article)This study aims to build on the human capital development theory that focuses on the education and development of individuals considering their spillover impact on the organization’s and community’s improvement. Through ... -
Educational outcomes and labour market based on supply and demand: A Qatari perspective
( Taylor and Francis , 2017 , Book chapter)This article investigates the question of what are the stock and current flow of educational outcomes in Qatar and to what extent such outcomes are linked to the labour market and hence provide it with required skills. The ... -
The effect of AI-based CRM on organization performance and competitive advantage: An empirical analysis in the B2B context
( Elsevier , 2021 , Article)Organizations have cultural-cognitive and regulative as well as normative elements that impact their employees. Organizations, by definition, cannot achieve a pure, stable state and always go through various change processes, ... -
The effect of awareness, knowledge and cost on intention to adopt green building practices
( Inderscience , 2020 , Article)Addressing the threats of climate change has become one of the world's major challenges. More than 36 billion tonnes of carbon dioxide emissions have been recorded recently and the construction industry has been identified ... -
The effect of corporate branding dimensions on consumers' product evaluation: A cross-cultural analysis
( Emerald Group Publishing Limited , 2006 , Article)Purpose - The paper aims to investigate both Western and Eastern corporate branding thoughts and examine the interrelation among four corporate branding dimensions (i.e. corporate name, image, reputation and loyalty) and ... -
Effect of Instagram Influencer Parasocial Relationship on Follower Behaviors: A Moderated Moderation Model of Expertise and Involvement
( IGI Global Publishing , 2023 , Article)Social media influencers (SMI) are considered effective marketing weapons that firms increasingly use to endorse their products and brands. However, with the enormous diversity of social media and the multiplicity of SMI, ... -
The effect of performance appraisal on job performance in governmental sector: The mediating role of motivation
( Growing Science , 2020 , Article)The purpose of this paper is to assess the impact of performance appraisal on job performance focusing on the role of Motivation in the governmental sector in Qatar. While many organizations consider performance appraisal ... -
The effect of service failure severity on brand forgiveness: the moderating role of interpersonal attachment styles and thinking styles
( Emerald Publishing , 2023 , Article)Purpose: The purpose of this study is to examine the effect of service failure severity on brand forgiveness and to investigate the moderating effects of interpersonal attachment styles and thinking styles on the service ... -
The Effectiveness of E-Entrepreneurship Training Programs in the Emerging Markets (GCC)
( IGI Global , 2022 , Article)The study aimed to examine the effectiveness of e-entrepreneurship training programs (EETP) content (curriculum), EETP period, EETP trainers (instructors – individual mentor’s role) and EETP candidates’ input (involvement ... -
The effects of complementarity of knowledge and capabilities on joint innovation capabilities and service innovation: The role of competitive intensity and demand uncertainty
( Elsevier , 2020 , Article)Service innovation has become increasingly important for the growth of developed and developing countries. Despite an extensive body of literature on the role of joint innovation capabilities in improving a firm's ... -
The Effects of Country-Image and Animosity on Asian Consumers' Responses to Foreign Brands
(2021 , Article)This study investigates the effects of country image and animosity on brand quality evaluation and purchasing intention among Asian consumers. Data was collected from Chinese (n = 540) and South Korean (n = 360) consumers. ... -
The effects of hotels’ environmental sustainability communication strategies on social Media engagement and brand advocacy: The roles of communication characteristics and customers’ personality traits
( SAGE Publications Ltd , 2024 , Article)Prior research has overlooked the significance of two distinct communication strategies used by hotels over social media platforms to foster environmental sustainability (ES), namely informative communication strategy (ICS) ... -
The Effects Of Individual Entrepreneurial Orientation and Self-Efficacy Dimensions On Project Performance Among University Students
( World Scientific , 2023 , Article)The literature on corporate entrepreneurship has discussed the role of entrepreneurship orientation (EO) and self-efficacy in enhancing venture creation and a firm's growth. In contrast, the effect of EO and self-efficacy ... -
The Effects of Organizational Support and Organizational Commitment on Organizational Citizenship Behaviour: (A Conceptual Framework)
( Elsevier , 2017 , Article)In recent times, organization have been striving to achieve excellence in relation to the effectiveness and efficiency of employees. The behavior of individuals can help organizations to achieve this goal. It has been noted ... -
Electronic health record system: Adoption and influencing factors
( Inderscience Publishers , 2016 , Article)The study identified the technological factors, which encourage or limit the adoption of EHR systems in private hospitals in Jordan. The study also, examined the relationship of adoption of EHR to specific hospital ... -
Emerging dimensions of blockchain application in tourism and hospitality sector: a systematic literature review
( Routledge , 2023 , Article)Owing to its unparalleled transparency and disintermediation characteristics, blockchain technology has a huge potential to transform the tourism and hospitality industry. Airlines and hotel companies are now turning to ...