Management & Marketing: Recent submissions
Now showing items 661-680 of 730
-
Examining the key dimensions of customer experience quality in the hotel industry
( Routledge , 2019 , Article)Prior research examining the concept of customer experience quality (CEQ) is inconclusive and incoherent regarding the number and the nature of experiences in the context of the hotel industry. Some studies conceptualise ... -
What drives Malaysian consumers’ organic food purchase intention? The role of moral norm, self-identity, environmental concern and price consciousness
( Emerald Group Publishing Ltd. , 2019 , Article)Purpose The purpose of this paper is to examine the factors that may affect consumer intention and behaviour to purchase organic food in a non-western context. Design/methodology/approach Responses were obtained ... -
Circular economy business models and operations management
( Elsevier Ltd , 2019 , Article)This article examines and conceptualizes the implications of the adoption of circular economy (CE) business models on operations management (OM) decision-making processes, in the areas of product design, production planning ... -
A cognitive analytics management framework for the transformation of electronic government services from users’ perspective to create sustainable shared values
( Elsevier B.V. , 2019 , Article)Electronic government services (e-services) involve the delivery of information and services to stakeholders via the Internet, Internet of Things and other traditional modes. Despite their beneficial values, the overall ... -
Dynamics of Muslim consumers’ behavior toward Halal products: Exploration study using fMRI technology
( Emerald Group Publishing Ltd. , 2019 , Article)Purpose Since Islamic markets are growing substantially, there is an urgent need to gain a better understanding of how Muslim consumers perceive products from a religious perspective. The purpose of this paper is to ... -
Examining the impact of social commerce dimensions on customers' value cocreation: The mediating effect of social trust
( John Wiley and Sons Ltd , 2019 , Article)One of the main aspects of the Web 2.0 revolution has been social commerce that has resulted in many people across the world increasingly engaging with commercial activities over social media platforms. However, the academic ... -
Risk spillovers and hedging effectiveness between major commodities, and Islamic and conventional GCC banks
( Elsevier Ltd , 2019 , Article)This paper examines the dynamic risk spillovers and hedging effectiveness between two important commodity markets (oil and gold) and both the Islamic and conventional bank stock indices for five GCC countries (Bahrain, ... -
Belief in fate and self-efficacy in road safety advertising based on guilt: An explanation based on negotiable fate
( Elsevier Australia , 2019 , Article)This study examines the effectiveness of using guilt in road safety advertising among young populations characterized as having high levels of belief in fate, and refutes the positive relationship between belief in fate ... -
Always negotiate, sometimes cooperate: an agent-based model
( Emerald Group Publishing Ltd. , 2019 , Article)Purpose: The purpose of this paper is to use agent-based modeling to simulate the negotiation and cooperation between agents working on tasks in an organization and to study the effects that gender differences might have ... -
Determinants of innovation decisions among Emirati female-owned small and medium enterprises
( Emerald Group Publishing Ltd. , 2019 , Article)Purpose: The purpose of this study is to investigate the factors that influence the innovation decisions of Emirati women-owned small and medium-sized enterprises (SMEs). Design/methodology/approach: This study uses a ... -
No assemblage required: On pursuing original consumer culture theory
( SAGE Publications Ltd , 2019 , Article)Our title plays with the promise on certain consumer goods packages of “no assembly required,” but in fact we call upon the reader to assemble new theories rather than rely on existing ones like assemblage theory. We argue ... -
The influence of CSR on perceived value, social media and loyalty in the hotel industry
( Emerald Group Publishing Ltd. , 2019 , Article)Purpose: This study aims to examine how perceptions of corporate social responsibility (CSR) activities (i.e. environment, society and stakeholders) enhance perceived value, social media engagement to win customer loyalty ... -
Services marketing practices in diverse cultures: Canada compared to Qatar
( Emerald Group Publishing Ltd. , 2019 , Article)Purpose The service marketing literature has traditionally argued that the marketing practices of service firms that operate in diverse cultures should also differ. This paper aims to investigate this argument by examining ... -
A new integrated model to explore factors that influence adoption of mobile learning in higher education: An empirical investigation
( Springer New York LLC , 2019 , Article)The aim of this paper is to test the combined effect of the key components of the Technology Acceptance Model (TAM) and those of the Usage and Gratification Approach (U&G) on intention to adopt mobile learning in higher ... -
The mediating role of alliances in the international market orientation-performance relationship of smes
( Elsevier Ltd , 2019 , Article)Enhancing international performance is a critical issue for internationalizing SMEs. Researchers have suggested that firms need to enhance their international market orientation (IMO) in order to increase performance; but ... -
International franchising and performance: a resource-based perspective
( Emerald Group Publishing Ltd. , 2018 , Article)Purpose: The purpose of this paper is to investigate international franchise performance. It focuses on how franchisors conceive their international performance, the drivers of their international performance, and how ... -
Endorser ethnicity impact on advertising effectiveness: effects of the majority vs. minority status of the target audience
( Routledge , 2018 , Article)Previous research has studied several factors influencing advertising responses. However, this body of work has been mainly conducted in contexts where the target audience is a minority with a perceived lower status in the ... -
Airline capacity strategies: Worldwide analysis, taxonomies and regional comparison
( Inderscience Enterprises Ltd. , 2018 , Article)Airline capacity strategy is a crucial element of any airline operations management. However, there is no clear classification of airline capacity strategies, their taxonomies and how they differ across regions worldwide. ... -
An examination of the e-commerce technology drivers in the real estate industry
( LLC CPC Business Perspectives , 2018 , Article)This study examined the factors that drive e-commerce technology adoption in the real estate industry in Qatar using the Technology Acceptance Model 3 (TAM3) and sought to analyze the relationship between perceived usefulness, ... -
The ethics of outsourcing: when companies fail at responsibility
( Emerald Group Publishing Ltd. , 2018 , Article)Purpose: The purpose of this paper is to demonstrate that costs reduction is no longer a complete indication of performance and should not be attained at the expense of the firm?s sustainable social responsibility and ...