Management & Marketing: Recent submissions
Now showing items 481-500 of 730
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The Current Status and Future Perspective of the Green Building Practices in Construction Projects: Insights From Qatar
( IGI Global , 2021 , Article)Green building practices (GBP) constitute the foundation of sustainable construction development. In order to fulfill the green building development in Qatar, this study will shed some light on the current status of GBP ... -
The trust in the intermediaries and the intention to use electronic government services: a case of a developing country
( Inderscience , 2020 , Article)This study aimed to investigate the direct and the intervening effects of trust in the intermediaries on the citizens' intention to use electronic government services in a developing country, Saudi Arabia, from the perspective ... -
Do organizations really evolve? The critical link between organizational culture and organizational innovation toward organizational effectiveness: Pivotal role of organizational resistance
( Elsevier , 2022 , Article)In today's global economy, organizational effectiveness and innovation have become top priorities, putting pressure on all businesses worldwide. Therefore, this study aims to explore the impact of organizational culture ... -
How does consumer pressure affect green innovation of manufacturing SMEs in the presence of green human resource management and green values? A moderated mediation analysis
( Wiley , 2022 , Article)Although consumer pressure has been recognized as an essential driver of green innovation, the question remains as to how consumer pressure could lead to green innovation. Drawing on the stakeholder theory and Supplies-values ... -
Motives, constraints and social media influence on Spectator's intentions to attend tennis matches
( The 27th European Sport Mangement Conference , 2019 , Conference Paper)This study focuses on investigating and measuring the main antecedents (motives and constraints) related to attending tennis matches and their influence on spectator’s attendance intentions given the moderating role of ... -
Less is more: the role of frugality in the Malaysian hotel industry
( Emerald , 2020 , Article)Purpose: The environmental impact of excessive use of natural resources such as energy and water in the tourism industry has increased significantly. Thus, it is crucial to investigate the notion of frugality in this ... -
Driving customer loyalty in the Malaysian fast food industry: The role of halal logo, trust and perceived reputation
( Emerald , 2019 , Article)Purpose: Although the importance of halal logo in determining purchase intention has been recognized in the marketing literature, there is a dearth of study that has examined the impact of halal logo toward customer loyalty. ... -
Antecedents and consequences of tourists’ attachment in driving guests’ booking intention: a case of Airbnb, Malaysia
( Emerald , 2020 , Article)Purpose: Airbnb has emerged as one of the most prominent examples of sharing economy platforms in the tourism industry. The growing popularity of Airbnb among tourists has boost revenue in the accommodation rental industry. ... -
Residential properties with green living concept: what drives consumers to buy?
( Emerald , 2020 , Article)Purpose: The purpose of this study is to investigate consumers’ buying intentions (BIs) towards sustainable properties with green living concept (GLC). It also aims to examine the dynamic relationships between environmental ... -
Cognitive, affective and conative domains of sustainable consumption: Scale development and validation using confirmatory composite analysis
( MDPI , 2020 , Article)This study aims to conceptualise, develop, purify and validate a multiple-item scale to measure a sustainable consumption (SC) construct from the perspective of developing countries, particularly Malaysia. Interview, a ... -
Mindful consumption of second-hand clothing: the role of eWOM, attitude and consumer engagement
( Emerald , 2020 , Article)Purpose: This study aims to examine the direct and indirect effects of electronic word of mouth (eWOM) on mindful consumption behaviour (MCB) in a sustainable clothing purchase context. In addition, it examines the mediating ... -
To buy or not to buy organic food: evaluating the moderating effect of gender using PLS-MGA
( Inderscience , 2021 , Article)Grounded in the theory of planned behaviour (TPB) and norm activation model (NAM) this study aim to examine the effect of factors such as attitude, subjective norm, perceived behavioural control and moral norm that may ... -
“I voice out because I care”: the effect of online social networking on employees' likelihood to voice and retention
( Emerald , 2020 , Article)Purpose: This study aims to examine the mediating role of “employees’ likelihood to voice (ELTV)” in the relationship between “online social networking (OSN)” and “employee retention (ER)” and to predict the effect of OSN ... -
Psychological engagement drives brand loyalty: evidence from Malaysian ecotourism destinations
( Emerald , 2020 , Article)Purpose The present study attempts to shed some light on tourists’ destination brand loyalty (DBL) in the Malaysian ecotourism context. More specifically, this study aims to examine the relationships between electronic ... -
A Comprehensive Model for Spectators' Intentions to Attend Tennis Matches: Towards A Motive-Based Typology
( Ingenta Connect , 2022 , Article)This research makes an important contribution to the greater understanding of sports spectators' behavior, specifically tennis spectators, and to the literature on managing and marketing individual sport events as compared ... -
Consumer Rights Paradigm: Development of the Construct in the Jordanian Context
( Springer , 2018 , Article)Due to the lack of empirical measures of consumer rights in developing countries in particular, this research aimed to tackle this issue in the context of Jordan. The research adopted a triangulated methodology of initial ... -
The differential and synergistic effects of market orientation and entrepreneurial orientation on hotel ambidexterity
( Elsevier , 2020 , Article)Innovation ambidexterity has surprisingly received limited attention in hospitality research. Using data from 101 Jordanian hotels analyzed with PLS structural equation modeling, this paper reports a double differential ... -
Zooming in on co-creation practices of international franchisors
( Elsevier , 2021 , Article)There is limited knowledge on value co-creation in international franchising despite the collaborative nature of this major foreign entry mode. This article zooms in on international franchisors' co-creation practices ... -
E-retailer cognitive and emotional relationship quality: their experiential antecedents and differential impact on brand evangelism
( Emerald , 2021 , Article)Purpose: Limited knowledge exists on the difference in the antecedents and outcomes of relationship quality's cognitive and emotional aspects for e-retailers. This research tests how utilitarian and hedonic shopping values ... -
Integrating green human resource management and circular economy to enhance sustainable performance: an empirical study from the Qatari service sector
( Emerald , 2022 , Article)Purpose: This study aims to contribute to the current Green human resource management (HRM) field by providing an empirical examination of a comprehensive model that tests the effect of green strategic intent on Green HRM ...
