Show simple item record

AuthorAw, Eugene Cheng Xi
AuthorLeong, Lai Ying
AuthorHew, Jun Jie
AuthorRana, Nripendra P.
AuthorTan, Teck Ming
AuthorJee, Teck Weng
Available date2024-04-30T08:14:58Z
Publication Date2023-04-03
Publication NameInternational Journal of Bank Marketing
Identifierhttp://dx.doi.org/10.1108/IJBM-10-2022-0439
CitationAw, E. C. X., Leong, L. Y., Hew, J. J., Rana, N. P., Tan, T. M., & Jee, T. W. (2024). Counteracting dark sides of robo-advisors: justice, privacy and intrusion considerations. International Journal of Bank Marketing, 42(1), 133-151.
ISSN0265-2323
URIhttps://www.scopus.com/inward/record.uri?partnerID=HzOxMe3b&scp=85152061951&origin=inward
URIhttp://hdl.handle.net/10576/54506
AbstractPurpose: Under the pressure of dynamic business environments, firms in the banking and finance industry are gradually embracing Fintech, such as robo-advisors, as part of their digital transformation process. While robo-advisory services are expected to witness lucrative growth, challenges persist in the current landscape where most consumers are unready to adopt and even resist the new service. The study aims to investigate resistance to robo-advisors through the privacy and justice perspective. The human-like attributes are modeled as the antecedents to perceived justice, followed by the subsequent outcomes of privacy concerns, perceived intrusiveness and resistance. Design/methodology/approach: An online survey was conducted to gather consumer responses about their perceptions of robo-advisors. Two hundred valid questionnaires were collected and analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM). Findings: The results revealed that (1) perceived anthropomorphism and perceived autonomy are the positive determinants of perceived justice, (2) perceived justice negatively impacts privacy concerns and perceived intrusiveness and (3) privacy concerns and perceived intrusiveness positively influence resistance to robo-advisors. Originality/value: The present study contributes to robo-advisory service research by applying a privacy and justice perspective to explain consumer resistance to robo-advisors, thereby complementing past studies that focused on the technology acceptance paradigm. The study also offers practical implications for mitigating resistance to robo-advisors.
Languageen
PublisherEmerald Publishing
SubjectArtificial intelligence
Fintech
Justice
Privacy concerns
Resistance
Robo-advisors
TitleCounteracting dark sides of robo-advisors: justice, privacy and intrusion considerations
TypeArticle
Pagination133-151
Issue Number1
Volume Number42
dc.accessType Abstract Only


Files in this item

FilesSizeFormatView

There are no files associated with this item.

This item appears in the following Collection(s)

Show simple item record