تصفح حسب المؤلف "Mousa, Abeer"
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The moderating effect of espoused cultural dimensions on consumer's intention to use mobile payment devices
Alshare, Khaled; Mousa, Abeer ( Association for Information Systems , 2014 , Conference Paper)Prior research in cross-cultural studies in technology adoption has mainly focused on national cultural level and conducted in western countries. This paper examines the impact of espoused national cultural values on ...