تصفح حسب المؤلف "Ahmed Z.U."
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Deploying partial least squares to investigate the influence of managerial assumptions on corporate social responsibility in the hotel industry
Abu Farha A.K.; Al-Kwifi O.S.; Ahmed Z.U. ( Emerald Group Publishing Ltd. , 2018 , Article)Purpose: This paper aims to investigate the interplay between managerial assumptions and institutional corporate social responsibility, and determines how such fit affects performance. Design/methodology/approach: The ... -
Dynamics of Muslim consumers’ behavior toward Halal products: Exploration study using fMRI technology
Al-Kwifi O.S.; Abu Farha A.; Ahmed Z.U. ( Emerald Group Publishing Ltd. , 2019 , Article)Purpose Since Islamic markets are growing substantially, there is an urgent need to gain a better understanding of how Muslim consumers perceive products from a religious perspective. The purpose of this paper is to ... -
Rapid Alignment of Resources and Capabilities in Time-Bound Networks: A Theoretical Proposition
AlabdulRazzakM.; Al-KwifiO.S.; AhmedZ.U. ( Global Institute of Flexible Systems Management , 2018 , Article)Researchers studying the alignment of business resources usually focus on business cases that inherently have continuous interactions built on long-term relationships at the firm level, dyadic level, or broader network ... -
Services marketing practices in diverse cultures: Canada compared to Qatar
Abu Farha A.K.; Koku P.S.; Al-Kwifi S.O.; Ahmed Z.U. ( Emerald Group Publishing Ltd. , 2019 , Article)Purpose The service marketing literature has traditionally argued that the marketing practices of service firms that operate in diverse cultures should also differ. This paper aims to investigate this argument by examining ...