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Now showing items 11-15 of 15
“Better together”: Right blend of business strategy and digital transformation strategies
(
Elsevier
, 2023 , Article)
Despite the growth of digital transformation (DT) research, exactly how business strategy relationships lead to the successful implementation of digital transformation strategy (DTS) is not yet clearly understood. Although ...
Creation of sustainable growth with explainable artificial intelligence: An empirical insight from consumer packaged goods retailers
(
Elsevier
, 2023 , Article)
Consumer packaged goods retailers can pivot quickly to find new areas of sustainable growth and enable their businesses to compete effectively. Traditionally, they are losing ground to more agile and technologically focused ...
A conceptual framework of barriers to data science implementation: a practitioners' guideline
(
Emerald Publishing
, 2023 , Article)
Purpose: The study explores the potential barriers to data science (DS) implementation in organizations and identifies the key barriers. The identified barriers were explored for their interconnectedness and characteristics. ...
Blockchain Technology and Its Relationship With Supply Chain Resilience: A Dynamic Capability Perspective
(
Institute of Electrical and Electronics Engineers Inc. (IEEE)
, 2023 , Article)
Blockchain technology (BCT) as a disruptive innovation has chains (SCs) to effectively deal with severe disruptions, such as those accompanied by COVID-19. To this end, this study explores BCT's role in minimizing ...
Impact of Sensory Perceptions on the Urge to Buy Impulsively
(
Taylor & Francis
, 2023 , Article)
E-commerce retailers use augmented reality (AR) based apps for product presentations. This study investigates the influence of sensory perceptions in an urge to buy impulsively (UBI). This study further examines the mediating ...