KEY STRATEGIES TO ATTRACT TALENTED FACULTY MEMBERS: A GLOBAL OVERVIEW

Abstract

Background: This thesis aims to find the common themes under which employee attraction strategies fall. The paper focuses primarily on strategies universities use to attract talented faculty members, by looking at strategies round the globe. Methods: This thesis uses Thematic Analysis to analyze secondary research papers to find themes. NVivo is used to analyze the sample of (30) papers. This thesis discusses steps taken to ensure the trustworthiness (quality) of the data presented. Findings: Based on the data analyzed, seven main themes have emerged. Those themes are: work environment and culture, remuneration, brand, training and development, Management support, facilities, and application mode. Conclusion: Education, especially higher education, seems to be the focus of more and more countries, both developing and developed, as it offers a lot of value. With this increased importance, it becomes important to make sure universities are equipped with irreplaceable resources. i.e., human capital. Through the analysis, different strategies and themes have appeared as ways to attract talented faculty members.