Browsing Management & Marketing by Author "Mokter, Hossain"
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Drivers’ perceptions of the sharing economy for transport services
Hossain, Mokter; Mozahem, Najib Ali ( Elsevier Inc. , 2022 , Article)The sharing economy (SE) has been studied from various perspectives, but ridesharing is a particularly popular type of SE that has manifested around the world. Prior studies of the SE have largely explored customers’ ... -
Frugal innovation for sustainable rural development
Mokter, Hossain; Park, Sukyung; Shahid, Subhan ( Elsevier , 2023 , Article)Sustainable development (SD) is a key concern for businesses, governments, and policymakers, with a particular emphasis on rural areas for achieving the sustainable development goals (SDGs). Frugal innovation offers a new ... -
A systematic review of living lab literature
Mokter, Hossain; Leminen, Seppo; Westerlund, Mika ( Elsevier , 2018 , Article)A living lab is a physical or virtual space in which to solve societal challenges, especially for urban areas, by bringing together various stakeholders for collaboration and collective ideation. Although the notion has ...