Browsing Management & Marketing by Title
Now showing items 530-549 of 685
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Project Management Performance Drivers
( Qatar University , 2010 , Article)The practice of project management has gained enormous importance over the past several years in various business industries. “In industries as diverse as pharmaceuticals, software, and aerospace, projects drive business” ... -
Projecting the Outcomes of Consumer-Brand Value Congruence: The Mediating Role of Relationship Quality
( Springer Nature , 2016 , Book chapter)How does consumer-brand relationship quality (CBRQ) influence behaviors attributed to personal values? We answer this question by proposing a model that links customer voluntary performance and propensity to leave with ... -
Propagation of online consumer perceived negativity: Quantifying the effect of supply chain underperformance on passenger car sales
( Elsevier , 2021 , Article)The paper presents a text analytics framework that analyses online reviews to explore how consumer-perceived negativity corresponding to the supply chain propagates over time and how it affects car sales. In particular, ... -
Prospective student orientation in higher education: Development of the construct
(2014 , Article)The aim of this paper is to conceptualise and empirically examine the constructs that constitute the concept of Prospective Student Orientation (PSO). Using a discovery-oriented approach, conducted by supplementing educational ... -
Psychological engagement drives brand loyalty: evidence from Malaysian ecotourism destinations
( Emerald , 2020 , Article)Purpose The present study attempts to shed some light on tourists’ destination brand loyalty (DBL) in the Malaysian ecotourism context. More specifically, this study aims to examine the relationships between electronic ... -
Qatar Airways: building a global brand
( Emerald , 2020 , Article)Purpose In 2017, Qatar Airways was recognized as the world's number-one airline by SKYTRAX World Airline Awards. These international awards have been described as “the Oscars of the aviation industry,” reflecting global ... -
A Qatari perspective on women in the engineering pipeline: an exploratory study
( Taylor & Francis , 2010 , Article)Under-representation of women in engineering has received a great deal of attention, but remained limited largely to a Western context. Thus, this article aims to unveil the barriers to progress, tracking the performance ... -
Quantifying the effect of eWOM embedded consumer perceptions on sales: An integrated aspect-level sentiment analysis and panel data modeling approach
( Elsevier , 2021 , Article)This paper proposes a text-analytics framework that integrates aspect-level sentiment analysis (ASLSA) with bias-corrected least square dummy variable (LSDVc) – a panel data regression method – to empirically examine the ... -
Rapid Alignment of Resources and Capabilities in Time-Bound Networks: A Theoretical Proposition
( Global Institute of Flexible Systems Management , 2018 , Article)Researchers studying the alignment of business resources usually focus on business cases that inherently have continuous interactions built on long-term relationships at the firm level, dyadic level, or broader network ... -
Re-examining post-acceptance model of information systems continuance: A revised theoretical model using MASEM approach
( Elsevier , 2023 , Article)This study extends the post-acceptance model of information systems (IS) continuance, which is widely used to explain users’ satisfaction and IS continuance intentions. The extended model includes additional variables such ... -
The Relationship between Information & Communications Technology, Prior Experience and Customer Loyalty in Saudi Arabia Insurance Industry Companies
( Global Journals Inc. (USA) , 2014 , Article)This study is an attempt to examine the association between important variables of service quality namely information and communications technology, prior experience and customer loyalty in Saudi Arabia’s provision of ... -
The relationship between religiosity and consumer behaviour among Arab, Turkish, and Indonesian students: testing an 8th century A.D. measure of Islamic religiosity
( Inderscience , 2016 , Article)This study was motivated by the inability to compare the results of the various measurements of Muslim consumers' religiosity. The measurement scales used therein lacked uniformity and their outcomes could not be compared. ... -
The required information and financial statements disclosure in SMEs
( Academic and Business Research Institute , 2014 , Article)This study aimed to determine the nature, the requirements of financial disclosure in small and medium enterprises (SMEs) in comparison with large corporations in Jordan. It also aimed to investigate the need for a special ... -
Residential properties with green living concept: what drives consumers to buy?
( Emerald , 2020 , Article)Purpose: The purpose of this study is to investigate consumers’ buying intentions (BIs) towards sustainable properties with green living concept (GLC). It also aims to examine the dynamic relationships between environmental ... -
Responsible natural language processing: A principlist framework for social benefits
( Elsevier , 2022 , Article)Businesses harness the power of natural language processing (NLP) to automate processes and make data-driven decisions. However, NLP raises concerns on a number of fronts due to its potential for disruption, which can be ... -
Retail atmospherics effect on store performance and personalised shopper behaviour: a cognitive computing approach
( Emerald Publishing , 2021 , Article)Purpose: The best possible way for brick-and-mortar retailers to maximise engagement with personalised shoppers is capitalising on intelligent insights. The retailer operates differently with diversified items and services, ... -
The reversing influence of involvement on the framing effect: The role of emotions and negativity
( John Wiley & Sons, Ltd. , 2014 , Article)The Asian disease problem (ADP), as a demonstration of the framing effect, revealed a preference reversal between options perceived as risky and those perceived as certain. This research identifies individuals' involvement ... -
Revisiting the relationship between formal planning process and planning effectiveness: Do organizational capabilities and decision-making style matter?
( Emerald Group Publishing Ltd. , 2018 , Article)Purpose: The purpose of this study is to address a timely research question by clarifying whether formal planning is a worthy approach for hotels. In so doing, the authors developed a theoretical model that extends prior ... -
Risk spillovers and hedging effectiveness between major commodities, and Islamic and conventional GCC banks
( Elsevier Ltd , 2019 , Article)This paper examines the dynamic risk spillovers and hedging effectiveness between two important commodity markets (oil and gold) and both the Islamic and conventional bank stock indices for five GCC countries (Bahrain, ... -
The Role of CSR Strategic Integration in the CSR Organizational Performance Link Context of Qatar
( IGI Global , 2022 , Article)explore the contribution of CSR strategic integration to the creation of strategic advantage. Data were collected from companies located in different Qatari sectors. As the most competitive economy in the Middle East, Qatar ...