Browsing Management & Marketing by Subject "Gulf Cooperation Council"
Now showing items 1-2 of 2
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The impact of social media adoption on competitive advantage in the small and medium enterprises
( Inderscience Publishers , 2017 , Article)Internet-based social media delivers huge benefits to SMEs. There is, however, little research into whether SMEs in Gulf Cooperation Council states use it to gain competitive advantage. This study investigated the relationships ... -
Wisdom from Arabian networks: a review and theory of regional supply chain management
( Taylor & Francis , 2020 , Article)The purpose of this article is to present a systematic review of the supply chain management (SCM) research on the Gulf Cooperation Council (GCC) countries of Bahrain, Kuwait, Oman, Qatar, the United Arab Emirates and Saudi ...