Browsing Management & Marketing by Subject "Self-efficacy"
Now showing items 1-3 of 3
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Belief in fate and self-efficacy in road safety advertising based on guilt: An explanation based on negotiable fate
( Elsevier Australia , 2019 , Article)This study examines the effectiveness of using guilt in road safety advertising among young populations characterized as having high levels of belief in fate, and refutes the positive relationship between belief in fate ... -
Factors impacting behavioural intentions to adopt the electronic marketplace: findings from small businesses in India
( Springer , 2022 , Article)The pandemic has accelerated e-commerce adoption for both consumers and sellers. This study aims to identify factors critical to the adoption of electronic markets (EM) during the pandemic, from the perspective of small ... -
Training transfer intention and training effectiveness: Assessing the gender differences using multi-group structural equation modelling approach
( emerald Publishing limited , 2017 , Article)Purpose: The purpose of this study is to further the current research on the topic of the intention to transfer training and training effectiveness by examining the gender-related training intention and work behaviour ...