Browsing Management & Marketing by Subject "big data"
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A cognitive analytics management framework (CAM-Part 2): Societal needs, shared-value models, performance indicators, big data, business analytics models and tools
( IGI Global , 2013 , Book chapter)In Chapter 1, The CAM framework focused on the development of innovative social business models through the usage of frontier data envelopment analysis to measure shared value for a sustainable growth of an organization. ...