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السجلات المعروضة 41 -- 50 من 393
An examination of the e-commerce technology drivers in the real estate industry
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LLC CPC Business Perspectives
, 2018 , Article)
This study examined the factors that drive e-commerce technology adoption in the real estate industry in Qatar using the Technology Acceptance Model 3 (TAM3) and sought to analyze the relationship between perceived usefulness, ...
Airline capacity strategies: Worldwide analysis, taxonomies and regional comparison
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Inderscience Enterprises Ltd.
, 2018 , Article)
Airline capacity strategy is a crucial element of any airline operations management. However, there is no clear classification of airline capacity strategies, their taxonomies and how they differ across regions worldwide. ...
The influence of CSR on perceived value, social media and loyalty in the hotel industry
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Emerald Group Publishing Ltd.
, 2019 , Article)
Purpose: This study aims to examine how perceptions of corporate social responsibility (CSR) activities (i.e. environment, society and stakeholders) enhance perceived value, social media engagement to win customer loyalty ...
Services marketing practices in diverse cultures: Canada compared to Qatar
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Emerald Group Publishing Ltd.
, 2019 , Article)
Purpose
The service marketing literature has traditionally argued that the marketing practices of service firms that operate in diverse cultures should also differ. This paper aims to investigate this argument by examining ...
The effect of ICT adoption on labour demand: A cross-region comparison
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Blackwell Publishing Ltd
, 2019 , Article)
This paper assesses the information and communications technologies (ICT)-labour relationship from a macroeconomic perspective to clarify some ambiguity regarding the overall employment effect of ICT adoption in the short ...
Toward a contagion-based model of mobile banking adoption
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Emerald Group Publishing Ltd.
, 2019 , Article)
Purpose: The purpose of this paper is to address the following question: Can a bank capitalize on its well-established self-service technologies (SSTs) in order to entice customers to adopt a newly introduced SST, namely, ...
Fashion model profiles: the intersection of self, ideal and preferred
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Emerald Group Publishing Ltd.
, 2018 , Article)
Purpose: The purpose of this paper is to understand how young female fashion consumers assessed the facial attractiveness of an advertising model. The study focused on the consumers exposed to both local and foreign fashion ...
How the young adult consumer segment responds to trusty and committed marketing relationship
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Wiley-LissInc.
, 2018 , Article)
Service providers build relationship with their customers for mutual satisfaction and benefits. However, little is known about the relational antecedents and outcomes of relationship satisfaction among young adult consumers. ...
Integrating and extending competing intention models to understand the entrepreneurial intention of senior university students
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Emerald Group Publishing Ltd.
, 2019 , Article)
Purpose: The growing interest in the development of entrepreneurial intention (EI) that has increased the importance of theories that explain and anticipate the tendency among individuals to start a new business. However, ...
Causal relationships of moral hazard and adverse selection of Ghanaian Public-Private-Partnership (PPP) construction projects
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Emerald Group Publishing Ltd.
, 2018 , Article)
Purpose: The purpose of this paper was to assess the causal relationship(s) between moral hazard and adverse selection of public' private partnership (PPP) construction projects. Structural equation modelling (SEM) was ...