Search
Now showing items 81-90 of 358
Dual routes or a one-way to persuasion? The elaboration likelihood model versus the unimodel
(2022 , Article)
The Elaboration Likelihood Model (ELM), as a dual-process approach to theorizing attitude formation and persuasion phenomena, has garnered popularity and praise since its inception by Petty and Cacioppo in 1979. Nevertheless, ...
The influence of culture on consumer perceptions of deceptiveness
(2021 , Article)
Purpose: This study aims to apply McCornack’s (1992) information manipulation theory to the context of fraud and investigates the effects of culture on perceived deceptiveness. Design/methodology/approach: In total, 400 ...
How do restaurant atmospherics influence restaurant authenticity? An integrative framework and empirical evidence
(
Elsevier Ltd
, 2021 , Article)
The study proposes an integrative conceptualization to capture the theoretical notion of perceived restaurant authenticity (PRA). It conceptualizes PRA as a multidimensional construct consisting of four dimensions. ...
The Effects of Country-Image and Animosity on Asian Consumers' Responses to Foreign Brands
(2021 , Article)
This study investigates the effects of country image and animosity on brand quality evaluation and purchasing intention among Asian consumers. Data was collected from Chinese (n = 540) and South Korean (n = 360) consumers. ...
Artificial intelligence-based public healthcare systems: G2G knowledge-based exchange to enhance the decision-making process
(
Elsevier
, 2021 , Article)
With the rapid evolution of data over the last few years, many new technologies have arisen with artificial intelligent (AI) technologies at the top. Artificial intelligence (AI), with its infinite power, holds the potential ...
A literature review of the strategic decision-making context: A synthesis of previous mixed findings and an agenda for the way forward
(
AIMS
, 2020 , Article)
The aim of this article is to conduct a comprehensive literature review concerning the influence of contextual factors on strategic decision processes. Our literature review organizes the existing literature on contextual ...
Celebrity endorsements: Investigating the interactive effects of internalization, identification and product type on consumers’ attitudes and intentions
(2021 , Article)
In line with Kang and Herr's work (2006), this research questions the ELM's contention that celebrity credibility serves foremost as a peripheral element in a persuasive communication context. Nevertheless, in a different ...
Shopping well-being: the role of congruity and shoppers’ characteristics
(
emerald insight
, 2021 , Article)
Purpose: Although shopping well-being has become a focal construct in retail shopping studies, little is known about the key drivers of this construct. This study aims to further discern some of the key antecedents of ...
Employees' commitment to change: personality traits and organizational culture
(
emerald insight
, 2021 , Article)
Abstract
Purpose
This study examines the influences of personality traits on the employees' commitment to change that moderated by the organizational culture. The employee's commitment to change is important for the large ...
Consumption coping strategies and well-being among refugee consumers
(
wiley online library
, 2023 , Conference Paper)
This paper aims to provide new insight into refugee consumers' adaptation to stress with a particular emphasis on consumption coping strategies and well-being. Drawing on the appraisal-coping theory, this paper proposes a ...