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The Impact of Supplier Orientation on Firm Innovativeness: An Abstract
(
Springer Nature
, 2017 , Book chapter)
For over two decades, scholars have investigated the link between market orientation, innovation, and performance. However, the market orientation framework including customer-orientation, competitor-orientation, and ...
Creating value from business intelligence systems investments
(
Taylor and Francis
, 2017 , Book chapter)
Both academics and practitioners have recognized the value of business intelligence systems (BI systems, hereafter) to enhance planning, control, decision-making, and organizational performance. This value stems from the ...
Service Ethnocentrism: A Conceptual Model (An Abstract)
(
Springer Nature
, 2017 , Book chapter)
The service marketing literature has recognized the importance of studying cross-cultural service encounters in which the service provider and the customer are from different cultures (Baker et al. 2008; Sharma et al. 2014; ...
University Social Augmenters Brand Equity: Do University Social Augmenters Possess Brand Characteristics? An Abstract
(
Springer Nature
, 2019 , Book chapter)
Do university social augmenters have brand equity? To answer this question, the study conceptualizes, develops, and empirically examines a model of university social augmenters brand equity (USABE). We define university ...
Expert Systems
(
John Wiley & Sons, Ltd
, 2015 , Book chapter)
Expert systems mimic the problem-solving activity of human experts in specialized domains by capturing and representing expert knowledge. Expert systems include a knowledge base, an inference engine that derives conclusions ...
Structuring IT function: Imperative for the new millennium
(
Taylor and Francis
, 2019 , Book chapter)
Globalization of the world economy is made possible only by advances in information technology (IT). The IT function has come a long way from being organized as a centralized function to becoming a more distributed ...
Cultural integration with strategic decision-making process in determining innovation performance: Evidence from an arab country setting
(
IGI Global
, 2014 , Book chapter)
This chapter presents an empirical study that examines the co-alignment between the Strategic Decision- Making Process (SDMP) and cultural contextual factors in developing a more completely specified model of innovation ...
Materialism Effect on Apparel Collaborative Consumption Platform Usage: A Research Proposal
(
Springer
, 2020 , Book chapter)
Collaborative consumption (CC) has become a buzzword during the past few years. In fashion and apparel industry context, CC accentuates product usage rather than ownership, through sharing usage of underutilized or unwanted ...
Mismanagement or mismeasurement: The application of DEA to generate performance values and insights from big data
(
IGI Global
, 2013 , Book chapter)
Data Envelopment Analysis (DEA) is a well-known frontier valuation method to assess the performance of set of Decision Making Units (DMUs). It derives an overall performance for each DMU based on its efficiency relative ...
Green Operational Strategy for Airlines: Content and Regional Analysis
(
IGI Global
, 2020 , Book chapter)
This chapter identifies the content of airlines' operations strategy and reports the strategy patterns adopted by the airlines of each region. A detailed configuration of the airlines' green operational strategy is developed, ...