تصفح English Literature & Linguistics حسب الموضوع "linguistic anthropology"
السجلات المعروضة 1 -- 3 من 3
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“DELIVER AMAZING”: Qatar as a branded architectural discourse in World Cup 2022
( Routledge , 2020 , Book chapter)Qatar brands itself as a projected-in-the-future proud cosmopolitan and progressive country ready to host World Cup 2022. The branding practices, whereby this projection takes place, are the focus of Irene Theodoropoulou’s ... -
Research Companion to Language and Country Branding
( Routledge Handbooks , 2020 , Book chapter)This is an introduction to the language and country branding volume. The aim of this chapter is to provide a critical overview of the sociolinguistic, linguistic anthropological, and discursive analytical research on ... -
Social Media Branding : The case of Mykonos, Greece on Facebook
( Routledge , 2020 , Book chapter)The chapter aims at contributing to the sociolinguistic theorization of branding through a word-of-mouth marketing lens by delving into the ways whereby Mykonos is branded on Facebook. Place branding is investigated in the ...