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Integrated Marketing and communication connecting customers for sustainable growth and building brand for SME’s in Qatar
(Business Administration, 2019 , Professional Masters Project)
SMEs in Qatar face various challenges to sustain and grow, which may even be a threat to their existence, leading them to exit the market if not dealt with carefully. This study focuses on Integrated Marketing and ...
Environmental Life Cycle Assessment on Aluminium Production Industries
(Engineering Management, 2019 , Professional Masters Project)
This project aims to assess the environmental impact of aluminium production
processes using a life cycle assessment approach. The life cycle approach is applied to
the product path from the raw material extraction to ...
Tendering Process Improvement With Prototype Design Implementation
(Engineering Management, 2019 , Professional Masters Project)
Failure of projects due to over budgeting, variations and claims as well as delays in the project time line is common in construction industry. This issue is critical, and it needs to be searched in detail for a sustainable ...
CRITICAL SUCCESS FACTORS FOR ERP IMPLEMENTATION - THE CASE OF QATAR
(Business Administration, 2019 , Professional Masters Project)
Due to ERP high failure rate, Enterprise resource planning (ERP) implementation issues have been highly addressed in the literatures. Some studies have concentrated on the effect of perceived usefulness (PU) and perceived ...
Study of Intrapreneurship in Qatar: An Empirical Study and Structural Model
(Business Administration, 2019 , Professional Masters Project)
Intrapreneurship has provided great opportunities for organizations that have practiced it in different countries. Intrapreneurship is a process by which employees within an organization take the lead in producing new ...
CUSTOMER SATISFACTION WITH ONLINE FOOD ORDERING PORTALS IN QATAR
(Business Administration, 2019 , Professional Masters Project)
The recent boom in online food ordering and delivery in Qatar has led to increased competition among service providers within the industry. Identifying the lack of research in the context of Qatar’s online food industry, ...
Development Of A Protocol For Culturing And Maintaining Seagrass, Halodule Uninervis, Under Laboratory Conditions And Its Application To Determine Impacts Of Light On Seagrass Growth
(Environmental Sciences, 2019 , Professional Masters Project)
Seagrass meadows are an important component of the marine ecosystem as they not only contribute nutrients and organic carbon to the nutrient cycle, but also, provide food, habitat and nursery grounds for a plethora of ...
FACTORS INFLUENCING CONSUMER INTENTION TO BUY THROUGH SOCIAL COMMERCE IN QATAR
(Business Administration, 2019 , Professional Masters Project)
Social commerce is a new concept in the field of information technology. This study aims to investigate the factors that influence the consumers’ intention to buy through social commerce in Qatar context. The current study ...
Date Pits Based Nanomaterials For Thermal Insulation Applications - Towards Energy Efficient Buildings In Qatar
(Environmental Sciences, 2019 , Professional Masters Project)
Air-conditioning systems make the most significant part of energy consumption in the residential sector. There is no denying that it is essential to produce a comfortable indoor thermal environment for residents in a ...
Using Data Mining Techniques to Predict NOx Emissions Levels in Gas Fired Boilers
(Business Administration, 2019 , Professional Masters Project)
Natural gas industry becomes one of the largest sectors in the today’s world economy. With the growth of production, pollutants from gas processing plants continue to grow, forcing government and legislative authorities ...