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AuthorMigdadi, Yazan Khalid Abed Allah
Available date2023-05-09T06:19:12Z
Publication Date2019-10-02
Publication NameManagement of Environmental Quality: An International Journal
Identifierhttp://dx.doi.org/10.1108/MEQ-03-2019-0067
CitationMigdadi, Y. K. A. A. (2020). Identifying the effective taxonomies of airline green operations strategy. Management of Environmental Quality: An International Journal, 31(1), 146-166.
ISSN1477-7835
URIhttps://www.scopus.com/inward/record.uri?partnerID=HzOxMe3b&scp=85074010560&origin=inward
URIhttp://hdl.handle.net/10576/42369
AbstractPurpose: The purpose of this paper is to explore the effective taxonomies of airline green operations strategy. Design/methodology/approach: To this end, a sample of 23 airlines from five regions (North America, South America, Europe, Asia and the Middle East) was surveyed. The annual sustainability reports of the surveyed airlines for the period 2013‒2016 were retrieved from the Global Reporting Initiatives website. K-means clustering analysis was used to generate taxonomic clusters of airline green operations strategy. A special data analysis technique, called rank analysis, was also adopted to identify the significant green actions and develop indicative models. Findings: This study revealed that three effective taxonomies were adopted by airlines: a low-effect strategic pattern, a low-to-moderate effect strategic pattern and a high-effect strategic pattern. A different combination of green operation actions characterized each strategic pattern. Originality/value: The research contribution of taxonomies of green operations strategy has so far been limited, country focused and concentrated on the manufacturing sector. This study reported the taxonomies and performed an in-depth analysis of the categories of effective actions taken to promote green performance. Moreover, this study developed indicative models for the relationship between categories of action and green performance for each strategic pattern, an action that has seldom been reported by previous studies of green operations strategies for airlines.
Languageen
PublisherEmerald Publishing
SubjectAirlines
Global
Green
K-means clustering
Operations strategy
Taxonomies
TitleIdentifying the effective taxonomies of airline green operations strategy
TypeArticle
Pagination146-166
Issue Number1
Volume Number31


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