Browsing by Author "Rana, Nripendra P."
Now showing items 1-20 of 55
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Adoption of artificial intelligence (AI) based employee experience (EEX) chatbots
( Emerald Publishing , 2023 , Article)Purpose: AI-based chatbots are revamping employee communication in organizations. This paper examines the adoption of AI-based employee experience chatbots by employees. Design/methodology/approach: The proposed model is ... -
Advancing sustainable development goals through interdisciplinarity in sustainable tourism research
( Taylor & Francis , 2021 , Article)The sustainable development goals (SDGs) address multifaceted problems that lie at the intersection between natural and socio-economic systems. While scholars agree that interdisciplinary research is needed to advance the ... -
Advancing the Understanding of the Role of Responsible AI in the Continued Use of IoMT in Healthcare
( Springer Nature , 2021 , Article)This paper examines the continuous intention by healthcare professionals to use the Internet of Medical Things (IoMT) in combination with responsible artificial intelligence (AI). Using the theory of Diffusion of Innovation ... -
Assessing customer passion, commitment, and word-of-mouth intentions in digital assistant usage: The moderating role of technology anxiety
( Elsevier , 2022 , Article)Consumers develop a passion for the use of innovations, which is a critical determinant of their success. Research has largely examined drivers of initial acceptance of digital assistants (DAs) and has yet to fully understand ... -
Assessing Organizational Users’ Intentions and Behavior to AI Integrated CRM Systems: a Meta-UTAUT Approach
( Springer Nature , 2021 , Article)This paper tests the meta-analysis based unified theory of acceptance and use of technology (meta-UTAUT) model to predict the behavioral intentions of organizational users and their use behavior to artificial intelligence ... -
Assessing Supply Chain Resilience During the Pandemic Using Network Analysis
( IEEE , 2021 , Article)Disruptions induced by the COVID-19 pandemic have wreaked havoc in supply chain networks. To gain an understanding of the dynamics that had been at play, we construct a real supply chain network (scale-free) based on a ... -
“Better together”: Right blend of business strategy and digital transformation strategies
( Elsevier , 2023 , Article)Despite the growth of digital transformation (DT) research, exactly how business strategy relationships lead to the successful implementation of digital transformation strategy (DTS) is not yet clearly understood. Although ... -
Blockchain Technology and Its Relationship With Supply Chain Resilience: A Dynamic Capability Perspective
( Institute of Electrical and Electronics Engineers Inc. (IEEE) , 2023 , Article)Blockchain technology (BCT) as a disruptive innovation has chains (SCs) to effectively deal with severe disruptions, such as those accompanied by COVID-19. To this end, this study explores BCT's role in minimizing ... -
Climate change and COP26: Are digital technologies and information management part of the problem or the solution? An editorial reflection and call to action
( Elsevier , 2021 , Article)The UN COP26 2021 conference on climate change offers the chance for world leaders to take action and make urgent and meaningful commitments to reducing emissions and limit global temperatures to 1.5 °C above pre-industrial ... -
Cognitive computing based ethical principles for improving organisational reputation: A B2B digital marketing perspective
( Elsevier , 2021 , Article)Cognitive computing is ushering in the fourth industrial revolution through its promises of improved accuracy, scalability and personalisation. Therefore, business-to-business (B2B) organisations are wavering in the decision ... -
A conceptual framework of barriers to data science implementation: a practitioners' guideline
( Emerald Publishing , 2023 , Article)Purpose: The study explores the potential barriers to data science (DS) implementation in organizations and identifies the key barriers. The identified barriers were explored for their interconnectedness and characteristics. ... -
Conjoint Analysis of Blockchain Adoption Challenges in Government
( Taylor and Francis Group , 2024 , Article)This study identifies the critical challenges for blockchain adoption in government, and more specifically in the delivery of public services in the state governments of India. A literature review and focus-group with ... -
Consumer Acceptance and Use of Information Technology: A Meta-Analytic Evaluation of UTAUT2
( Springer Nature , 2020 , Article)Despite being regarded as the most comprehensive theory in understanding individual technology adoption – UTAUT2 theory with growing number of citations and impetus beyond IS domain face strong criticism on usage of the ... -
Counteracting dark sides of robo-advisors: justice, privacy and intrusion considerations
( Emerald Publishing , 2023 , Article)Purpose: Under the pressure of dynamic business environments, firms in the banking and finance industry are gradually embracing Fintech, such as robo-advisors, as part of their digital transformation process. While robo-advisory ... -
Creation of sustainable growth with explainable artificial intelligence: An empirical insight from consumer packaged goods retailers
( Elsevier , 2023 , Article)Consumer packaged goods retailers can pivot quickly to find new areas of sustainable growth and enable their businesses to compete effectively. Traditionally, they are losing ground to more agile and technologically focused ... -
Developing a modified total interpretive structural model (M-TISM) for organizational strategic cybersecurity management
( Elsevier , 2021 , Article)Cybersecurity is a serious issue that many organizations face these days. Therefore, cybersecurity management is very important for any organization. Organizations should learn to deal with these cyber threats through ... -
Do Social Media Marketing Activities Improve Brand Loyalty? An Empirical Study on Luxury Fashion Brands
( springer link , 2023 , Article)This research aims to investigate the impact of social media marketing activities (SMMa) on brand loyalty directly and through mediating variables community engagement and lovemark. To propose a research model, we used the ... -
Does brand credibility matter? The case of organic food products
( Emerald Publishing , 2021 , Article)Purpose: This study's main objective is to investigate the influence of brand credibility on the intention to purchase organic food. In addition, this research studies the moderating role of customer ethnocentricity as ... -
The effect of AI-based CRM on organization performance and competitive advantage: An empirical analysis in the B2B context
( Elsevier , 2021 , Article)Organizations have cultural-cognitive and regulative as well as normative elements that impact their employees. Organizations, by definition, cannot achieve a pure, stable state and always go through various change processes, ... -
Et-moone and marketing relationship governance: The effect of digital transformation and ICT during the COVID-19 pandemic
( Elsevier , 2021 , Article)This study aims to examine the drivers and impact of et-moone on relational governance within B2B relationships in the Arab Asian region. Building on commitment and trust theory, this study proposes how et-moone could be ...
