Management & Marketing: Recent submissions
Now showing items 81-100 of 739
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Green entrepreneurial orientation for enhancing SMEs financial and environmental performance: Synergetic moderation of green technology dynamism and knowledge transfer and integration
( Cogent OA , 2023 , Article)Currently SMEs in the developing countries like Pakistan are struggling for their survival, however, because of increasing consumer awareness, SMEs have to focus over the environmental concerns as well. For SMEs green ... -
Green construction and environmental performance: an assessment framework
( Emerald Publishing , 2023 , Article)Purpose: Construction firms worldwide are increasingly taking pragmatic steps towards addressing environmental problems arising from their activities. Nonetheless, there is a paucity of studies focused on the nexus between ... -
Green innovation for sustainable development: leveraging green knowledge integration, blockchain technology and green supply chain integration
( Emerald Publishing , 2023 , Article)Purpose: Despite the importance of green supply chain integration (GSCI) in advancing green innovation (GI) is recognized, it remains unclear how firms can translate their GSCI efforts into GI. Therefore, this study aims ... -
Instagram influencers attributes and parasocial relationship: A dataset from Qatar
( Elsevier , 2024 , Dataset)The dataset investigates how social media influencers’ attributes affect followers’ parasocial relationship. It also examines the mediating role of the parasocial relationship between the social media influencers’ attributes ... -
Examining the key determinants of the jordanian customer's adoption of genetically modified food
( Elsevier , 2023 , Article)Genetically modified food (GMF) is one of the most debated issues in the food market. There has been considerable interest from both academic researchers and policy makers regarding the antecedents and consequences of the ... -
Entrepreneurial e-equity crowdfunding platforms: antecedents of knowledge acquisition and innovation performance
( Emerald Publishing , 2024 , Article)Purpose: The crowdfunding concept and activities have recently been the focus of attention of many researchers and practitioners over different business contexts. However, there is a dearth of literature considering the ... -
Examining the advantages and disadvantages of international franchising and licensing from both legal and business perspectives within GCC region
( Emerald Publishing , 2024 , Article)Purpose: This study aims to provides the insights on the advantages and disadvantages of international franchising and licensing from the perspectives of legal and business considerations in the Gulf Cooperation Council ... -
Exploring the Pathways to Tourist Loyalty in Pakistani Tourism Industry: The Role of Destination Image, Service Quality, E-WOM, and Social Media
( MDPI , 2023 , Article)Tourism plays a pivotal role in Pakistan's economic landscape. Understanding the drivers of tourist loyalty is paramount for sustainable growth. This study delves into the factors influencing tourist loyalty within Pakistan's ... -
Exploring Latent Characteristics of Fake Reviews and Their Intermediary Role in Persuading Buying Decisions
( Springer , 2023 , Article)Online reviews play a significant role in shaping consumer purchase decisions. Accordingly, emergence of fake reviews has proliferated as an instrument to manipulate customers' buying preferences. Such manifestation, ... -
Examining the impact of Russia-Ukraine conflict and China support on the supply chain of German family-owned SMEs in 2022
( Routledge , 2023 , Article)The geopolitical situation created by Russia and China over Ukraine has made it difficult for businesses in Germany, mostly small and medium-sized enterprises, to manage their logistics and supply chain processes effectively. ... -
Factors impacting behavioural intentions to adopt the electronic marketplace: findings from small businesses in India
( Springer , 2022 , Article)The pandemic has accelerated e-commerce adoption for both consumers and sellers. This study aims to identify factors critical to the adoption of electronic markets (EM) during the pandemic, from the perspective of small ... -
Drivers of circular economy for small and medium enterprises: Case study on the Indian state of Tamil Nadu
( Elsevier , 2022 , Article)The present paper highlights the growing relevance of the Circular Economy (CE), its adoption by Small- and Medium-sized Enterprises (SMEs), and the relationship between the drivers of CE. Using a case study of CE adoption ... -
Does blockchain technology matter for supply chain resilience in dynamic environments? The role of supply chain integration
( Public Library of Science , 2024 , Article)This study aims to empirically investigate the effect of blockchain technology (BCT) adoption on supply chain resilience (SCR), with the mediating role of supply chain integration (SCI) and the crucial effect of environmental ... -
Emerging dimensions of blockchain application in tourism and hospitality sector: a systematic literature review
( Routledge , 2023 , Article)Owing to its unparalleled transparency and disintermediation characteristics, blockchain technology has a huge potential to transform the tourism and hospitality industry. Airlines and hotel companies are now turning to ... -
Interlinkages Between Digital-Social Entrepreneurship and Technological Capabilities for Sustainable Value Creation
( IGI Global Publishing , 2023 , Article)Indian agricultural value chains are marred with a lack of financial inclusion of smallholder farmers, lengthy payout times, poor quality of products, lack of traceability issues, and lack of industrialization in the value ... -
Integrated Model for the Factors Determining the Academic’s Remote Working Productivity and Engagement: Empirical Study
( SAGE , 2023 , Article)This empirical study aims to examine and validate the factors influencing productivity among remote academic staff in Jordanian higher education institutions during the Covid-19 crisis, with a specific focus on the mediating ... -
Innovate or perish: can green entrepreneurial orientation foster green innovation by leveraging green manufacturing practices under different levels of green technology turbulence?
( Emerald Publishing , 2023 , Article)Purpose: While the significance of green entrepreneurial orientation (GEO) has been acknowledged, it is still not fully understood how GEO influences green innovation (GI). Depending on the natural resource-based view ... -
The influence of social drivers on using ride-hailing services
( Emerald Publishing , 2023 , Article)Purpose: The pandemic has severely affected sharing economy businesses specially ride-hailing services due to high levels of human-touch points. This research investigates the impact of COVID-19 infodemic, identification, ... -
Immunogenicity to Botulinum Toxin Type A: A Systematic Review with Meta-Analysis Across Therapeutic Indications
( Oxford University Press , 2022 , Article)Background: Botulinum toxin A (BTX-A) is commonly employed as a neuromodulator in several neurological diseases and aesthetic indications. Formation of neutralizing antibodies (NAbs) after BTX-A injections may be responsible ... -
Impact of Sensory Perceptions on the Urge to Buy Impulsively
( Taylor & Francis , 2023 , Article)E-commerce retailers use augmented reality (AR) based apps for product presentations. This study investigates the influence of sensory perceptions in an urge to buy impulsively (UBI). This study further examines the mediating ...
