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المؤلفNataraajan, Rajan
المؤلفNdubisi, Nelson Oly
المؤلفAl–Shuridah, Obaid
تاريخ الإتاحة2023-05-23T11:36:31Z
تاريخ النشر2020-09-15
اسم المنشورJournal of Global Scholars of Marketing Science: Bridging Asia and the World
المعرّفhttp://dx.doi.org/10.1080/21639159.2020.1775493
الاقتباسNataraajan, R., Ndubisi, N. O., & Al–Shuridah, O. (2020). Antecedents to high (low) performances by international technology ventures. Journal of Global Scholars of Marketing Science, 30(4), 423-436.
الرقم المعياري الدولي للكتاب2163-9159
معرّف المصادر الموحدhttps://www.scopus.com/inward/record.uri?partnerID=HzOxMe3b&scp=85100158076&origin=inward
معرّف المصادر الموحدhttp://hdl.handle.net/10576/43393
الملخصGiven that innovation can be critical to the survival of international technology ventures (ITVs), this study investigates the relationships among organizational learning, international marketing dynamism (IMD), and innovation performance in ITVs based in Dubai (UAE). Based on a review of extant literature, a questionnaire was developed and administered among these ITVs. The resulting data were analyzed using SmartPLS version 3. Of the nine hypothesized direct and indirect relationships, seven receive support. The results indicate that three of four hypothesized relationships between organizational learning dimensions and IMD were supported. The relationship between IMD and new product performance (innovation performance) was supported. Moreover, IMD mediates the relationship between three of four organizational learning dimensions and innovation performance. The findings and implications of this research are discussed, and conclusions are stated.
اللغةen
الناشرTaylor & Francis
الموضوعinnovation performance
International marketing dynamism
international technology ventures
open systems
organizational learning
العنوانAntecedents to high (low) performances by international technology ventures
النوعArticle
الصفحات423-436
رقم العدد4
رقم المجلد30
ESSN2163-9167


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