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Social Media Branding : The case of Mykonos, Greece on Facebook
(
Routledge
, 2020 , Book chapter)
The chapter aims at contributing to the sociolinguistic theorization of branding through a word-of-mouth marketing lens by delving into the ways whereby Mykonos is branded on Facebook. Place branding is investigated in the ...
McBride, James
(
Wiley
, 2022 , Book chapter)
One of the most interesting writers on race to emerge in the last decade of the twentieth century, James McBride (b. 1957) is an African American novelist, memoirist, and jazz musician. His memoir, The Color of Water: A ...
Language Learning Strategy Use by Arabic Speaking Students Learning English through Content areas
(
TESOL Arabia International Conference and Exhibition
, 2009 , Book chapter & Conference Proceedings)
The success of learning in any language is usually dependent upon the kinds of learning strategies adopted by the language learner. Research into language learning strategies has thus assumed great importance as more and ...
Socio-historical multilingualism and language policies in Dubai
(
Routledge
, 2020 , Book chapter)
The aim of this chapter is to provide an overview of the sociolinguistic research which has been and is currently being conducted in Dubai, and has been published in the English language. After providing a discussion of ...
“DELIVER AMAZING”: Qatar as a branded architectural discourse in World Cup 2022
(
Routledge
, 2020 , Book chapter)
Qatar brands itself as a projected-in-the-future proud cosmopolitan and progressive country ready to host World Cup 2022. The branding practices, whereby this projection takes place, are the focus of Irene Theodoropoulou’s ...
Equality and erasure: Responses to subject negation in the art of Jill Magid
(
Springer International Publishing
, 2017 , Book chapter)
This chapter engages with contemporary surveillance as it is conceived of in art and literature, responding to the contemporary media culture of ubiquitous watching. Artistic discourse and its concern with this facet of ...
Models of Speech Processing
(
Taylor & Francis
, 2015 , Book chapter)
One of the fundamental questions about language is how listeners map the acoustic signal onto
syllables, words, and sentences, resulting in understanding of speech. For normal listeners, this
mapping is so effortless ...
The neural basis of idea density during natural spoken language
(
Springer International Publishing
, 2020 , Book chapter)
Idea density (ID) evolved as a quantification of propositional base structure. Besides its function as a measure of linguistic complexity, ID has also been used as an index of general linguistic ability. In order to find ...
Models of speech processing
(
Taylor and Francis
, 2015 , Book chapter)
One of the fundamental questions about language is how listeners map the acoustic signal onto syllables, words, and sentences, resulting in understanding of speech. For normal listeners, this mapping is so effortless that ...
Crisis translation in Yemen: Needs and challenges of volunteer translators and interpreters
(
Routledge
, 2019 , Book chapter)
This chapter reports on the findings of a qualitative study undertaken with the aim of examining the status of crisis translators and interpreters (T&Is) in Yemen. The study aimed to ascertain how they perceive their role ...