الإدارة والتسويق
التسجيلات التي قمت بإرسالها
-
Social media sharing disposition (SMSD) as a driver of consumer information-sharing behavior
( Emerald Publishing Limited , 2024 , Article)Purpose: Despite the continued focus on online sharing through social media, little consumer research has looked at this behavior as an independent construct or tried to determine how it relates to other consumer behaviors. ... -
An Islamic Perspective on AI Ethics: A Case Study of Wahed Invest Robo Advisory
( Neilson Journals Publishing , 2024 , Article)This case study examines the confluence of Islamic finance and AI ethics in the rapidly growing Robo-Advisory sector, focusing on Wahed Invest LLC (Wahed). As a frontrunner in providing Islamic-compliant financial solutions, ... -
Examining the Spectrum of Artificial Intelligence Failures: A Focus on Users’ Point of View
( IGI Global , 2025 , Article)Artificial Intelligence AI is increasingly becoming a foundation of competitive planning for contemporary organizations. However, even though the implementation of AI in organizations is a critical intervention that can ... -
Personal and Social Motivations of Second Hand Luxury Consumption Among Millennials
( IGI Global , 2025 , Article)This research paper explores the relationship between Generation Y (Gen Y) conscientiousness and narcissism characters as well as social influence and electronic word of mouth (eWoM) on their intentions to engage in ... -
Examining the Causes of Obesity and Their Effects on the Physical and Psychological Well-Being of Women Leaders in Qatari Society: An Empirical Study
( Creative Publishing House , 2024 , Article)This study aims to identify the main factors contributing to the rise in obesity rates among women in Qatari society and to examine its impact on their physical and psychological health. The research follows a positivist ... -
Examining the Influence of Administrative Team, Leadership Skills, and Sports Management Support on National Team Performance: Insights from Qatar
( Creative Publishing House , 2024 , Article)This study explores how administrative team skills, leadership support, ongoing training, and high-level leadership influence the sports performance of Qatari national teams. A quantitative approach was used, beginning ... -
Exploring the Influence of Training Factors on Job Performance in the Qatari Governmental Sector: The Mediating Role of Leadership Skills
( Creative Publishing House , 2024 , Article)This study examines the impact of training-related factors on employees' job performance in Qatar, focusing on the role of acquired leadership skills as a mediating variable. It considers training-related factors as the ... -
Unveiling hidden patterns between managerial assumptions, international market orientation, and performance: an unexplored journey into Japanese SMEs
( Emerald , 2024 , Article)Purpose: This study seeks to investigate how managerial assumptions shape international market orientation (IMO) and how IMO, in turn, affects the performance of small and medium-sized enterprises (SMEs), drawing from ... -
Transformation to an entrepreneurial university: the case of Qatar University
( Emerald , 2025 , Article)Purpose: The literature on the transformation to an entrepreneurial university is limited to developed countries, with less attention given to the expansion of such strategic foresight in developing countries. Thus, this ... -
Unveiling the linkages between entrepreneurial culture, innovation capability, digital marketing capability and sustainable competitive performance of manufacturing SMEs: evidence from emerging countries
( Emerald , 2024 , Article)Purpose: Although the importance of entrepreneurial culture (EC) has been recognized, it remains unclear how EC affects sustainable competitive performance (SCP). This study aims to explore how EC affects SCP via the ... -
From greenwashing to brand avoidance: the roles of perceived risk, trust and negative word-of-mouth
( Emerald , 2025 , Article)Purpose: This study explores the intricate relationships between greenwashing (GW), negative word-of-mouth (NWoM) and brand avoidance (BA), emphasizing the pivotal roles of green perceived risk (GPR) and green trust (GT). ... -
Exploring Financing Mechanisms for Entrepreneurial Universities: A Systematic Review of Current Practices and Future Trends
( Kütahya Üniversitepark Ark. San , 2025 , Article)Background/purpose.Entrepreneurial universities are vital for economic development and innovation, yet securing sustainable funding beyond traditional sources is a critical challenge. This study addresses the need to ... -
Engaging hearts and minds in hospitality: the interplay between authentic leadership, affective commitment, and the Et-Moone cultural bond
( Taylor and Francis , 2024 , Article)The fast-based and diverse work environments at hotels and tourism settings comprise specific dynamics that drive employees’ attitudes and behaviours at the workplace. However, scant attention has been dedicated towards ... -
Rising to the Occasion: Qatar’s Pandemic Experience
( Taylor and Francis , 2024 , Article)This study investigates Qatar’s strategic utilization of sports mega-events, with a focus on the 2022 FIFA World Cup, as a means to achieve economic diversification, geopolitical objectives, and global recognition through ... -
Reframing the destination narrative through a sport mega-event: Tracing social media's effect from 2022 FIFA (Men's) World Cup on Qatar's placebrand
( Taylor and Francis , 2025 , Book chapter)The heightened international media coverage associated with the hosting of sport mega-events can be a double-edged sword, especially for emerging countries seeking to gain global visibility and image enhancement while being ... -
Nation-branding Opportunities Through Sport Mega-events: Tourism Impact from FIFA World Cup in South Africa 2010 and Qatar 2022
( Academic Conferences and Publishing International Limited , 2024 , Conference)Sport mega-events can be powerful agents in the imaging, re-imaging and branding of places, especially for emerging mega-event host nations. South Africa was the first African country to host the FIFA World Cup in 2010 and ... -
A Review of Sustainable Consumption (2000 to 2020): What We Know and What We Need to Know
( Routledge , 2020 , Article)Owing to environmental pollution and care for natural resources, the notion of sustainable consumption has gained significant research attention. However, studies on sustainable consumption are still in their infancy and ... -
Factors affecting consumers' pro-environmental behaviour in nutricosmetics consumption: the role of perceived environmental responsibility as a mediator
( Emerald Group Holdings Ltd. , 2020 , Article)Purpose: This study aims to examine the direct effect of compensatory health beliefs (CHBs), environmental self-identity and perceived environmental responsibility (PER) towards consumers' pro-environmental behaviour (PEB). ... -
The Influence of Behavioral and ESG Drivers on Consumer Intentions for Online Fashion Renting: A Pathway Toward Sustainable Consumption in China’s Fashion Industry
( Multidisciplinary Digital Publishing Institute (MDPI) , 2024 , Article)As the fashion industry faces increasing scrutiny over its environmental impact, collaborative consumption models such as online fashion renting offer potential solutions for fostering sustainability. This study examines ... -
A Meta-Analytic Structural Equation Modelling (MASEM) Approach Toward Scrutinizing the Influence of Brand Equity Antecedents on Brand Advocacy
( IGI Global Publishing , 2024 , Article)Brand equity antecedents are essential in the creation and development of brand advocacy strategies and implementation tactics that transform conventional customers into active brand advocates. Yet, the association ...